Return on Investment: ROI, also known as yield, rate of return or profit rate, means a financial ratio. This ratio measures the amount of money gained or lost relative to the amount initially invested in an investment. Yet it is not uncommon that the concept of ROI is overlooked by some professionals who already have a website or who plan to create one. This is what we observe when meeting professionals who want to: Find new customers who have a site but poorly referenced, Gain new market share with a site well referenced but not receiving a single contact, Gain new market share with a well optimized site and receives a lot of contacts but not taking the time to manage, Enhance their image but have a very ergonomic and inconsistent site graphically Retain their internet site but have never updated It was understood, the ROI is a concept that requires putting the necessary goals to your website. Analysis tools To help you measure your return on investment, we will rely on the contents of your website (if you made some updates since it went online), hidden data on your site (that is, those that are present in back-office), on data collected by Google Analytics and of course, on your testimony. To this may be added various features on your site (survey module, etc …). Our goal is to synthesize all this data and make recommendations to you or advice web marketing, essential to the success of your website on the internet. Tips on marketing plan Advice on strategy on marketing plan and part of our performance monitoring of your website. We contact you at least once a month, to take stock of the latter. Moreover, we remain at your disposal to discuss your request on the marketing aspect of your website (your conversion rate of visitors to contacts, lines of communication in progress, your SEO on the internet …).